Brand & Marketing Associate

Talenesia is on a passionate mission to equip Indonesian talents with future-proof skills to improve their career opportunity and quality of life by:

• Preparing underserved talents for employment through potential assessment, training programs, coaching, and mentoring
• Connecting underserved talents to most suitable economic opportunities through employment, self-employment, or entrepreneurships
• Creating the systems & technology to support their transformation journey

Job PurpoOversee and manage marketing strategies across various brands, ensuring each brand’s unique identity and goals are met.

Develse:

We are seeking an experienced and proactive Brand & Marketing Associate to join our team. This role is pivotal in shaping, executing, and optimizing brand and marketing strategies across multiple channels and brands. The ideal candidate will have a strong strategic mindset combined with hands-on experience in digital marketing, campaign management, and cross-channel coordination.

Job Descriptions:

Team Leadership and Cross-Functional Collaboration

• Lead and mentor a marketing team, fostering a collaborative and high-performing environment.
• Work closely with creative teams to integrate content and creative assets effectively.
• Coordinate cross-functional teams to ensure smooth campaign execution.

Lead & Manage Multiple Brands & Product Marketing

• Oversee and manage marketing strategies across various brands, ensuring each brand’s unique identity and goals are met.
• Develop and execute comprehensive product marketing plans that align with brand positioning and market demands.
• Conduct market research and analyze consumer insights to refine product and brand strategies.
• Align brand and product messaging with company vision and target audience needs.

Lead & Manage Event Marketing Initiatives

• Plan, coordinate, and execute events that enhance brand visibility and engagement.
• Identify and collaborate with influencers and partners to amplify marketing initiatives impact.
• Manage event operations and ensure seamless execution to maximize ROI.

Lead & Manage Digital Marketing Initiatives

• Manage daily digital marketing activities across social media, paid ads, SEO, and other channels.
• Ensure consistent brand voice and messaging across all digital platforms.
• Monitor and optimize digital channel performance through data-driven analysis and adjustments.

Deliver Insightful Reporting & Analytics

• Prepare weekly summaries highlighting key marketing metrics.
• Develop comprehensive monthly reports with actionable insights.
• Use data analytics tools to track ROI and inform strategic decisions.

Requirements:

Experience

• Minimum of 3 years experience in brand management or integrated marketing roles, preferably in marketing or creative agency field.
• Proven experience in Brand Management with the ability to manage multiple brands simultaneously.
• Proven experience in Product Marketing with the ability to develop and execute product marketing strategies, including market research, product positioning, and go-to-market planning.
• Proven experience in Event Marketing the ability to plan, coordinate, and execute successful brand events and influencer partnerships that drive engagement and visibility.
• Proven experience in Digital Marketing with the ability to manage digital marketing channels such as social media, paid advertising, SEO, and email marketing, with a focus on optimizing performance and ROI.
• Experience leading or mentoring a marketing team and working cross-functionally with creative, sales, and product teams to deliver integrated marketing campaigns.
• Bachelor’s degree in Marketing, Communications, or Psychology is a plus.
• Experience in the employment and career development niche is a plus.
• Experience creating content and campaigns about systemic issues is a plus.

Personal Attributes and Value

• Passsionate about employment and career development topics, social-driven movement, and democratizing access to high-quality education
• Strong leadership and team management skills, with the ability to inspire and motivate others.
• Strong problem-solving skills with the ability to identify challenges quickly and develop effective solutions under pressure.
• Demonstrates strong operational acumen by efficiently managing multiple projects and deadlines simultaneously.
• Adaptable and open to feedback, with a willingness to learn and grow in a fast-paced environment.
• Active listening skills, strong empathy, and an influential communication style.

Skills

• Strong understanding of brand positioning, identity development, and storytelling techniques.
• Strong understanding of event marketing, brand activation, and influencer management.
• Strong understanding of digital marketing channels and content management systems.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Proficiency in project management tools and marketing analytics platforms.
• Creative mindset with the ability to think strategically and execute tactically.

If you are interested and feel that you meet the above qualifications, please apply through the following link:

bit.ly/PraSeleksi

*Simply copy and paste the link above into your web browser to access it

And for further information, we will contact you again via email.

Thank You.