Deskripsi pekerjaan Account Executive (Indonesia) PT SAY Concepts Indonesia
About the Role
We are a creative digital marketing agency rooted in the hospitality and lifestyle sectors — partnering with restaurants, hotels, and lifestyle brands to craft stories that resonate.
We’re looking for a Jakarta-based Account Executive to lead social media strategy and execution across key platforms, including but not limited to Instagram, Facebook, and TikTok.
You’ll be responsible for managing client accounts, developing platform-specific strategies, and creating content that strengthens brand presence and engagement — bringing hospitality and lifestyle brands to life in the digital space.
What You’ll Do
Develop and execute social media strategies across platforms, including but not limited to Instagram, Facebook, and TikTok.
Plan, create, and schedule engaging, on-brand content that drives engagement and conversions.
Manage day-to-day social media operations, including community management and audience interaction.
Coordinate influencer and KOL collaborations — from outreach to execution and reporting.
Monitor, analyse, and report on performance metrics to optimise content and strategy.
Work closely with internal creative, design, and strategy teams to ensure alignment across campaigns.
Stay attuned to local and regional social, cultural, and digital trends to identify relevant content opportunities.
What We’re Looking For
Proven experience managing social media platforms, ideally within hospitality, F&B, or lifestyle industries.
Strong understanding of content strategy, community building, and audience engagement.
Solid grasp of social media trends, analytics, and paid media fundamentals.
Excellent written and spoken English; Bahasa Indonesia proficiency is required.
Mandarin proficiency or experience with China-facing platforms is a plus, but not essential.
Strong creative instincts with a good eye for visual storytelling and detail.
Independent, organised, and able to manage multiple projects in a fast-paced agency environment.
Why Join Us
Work with exciting hospitality, F&B, and lifestyle brands across Indonesia and the region.
Be part of a collaborative, creative, and passionate team.
Opportunities for regional exposure and career growth.
About the Role
We are a creative digital marketing agency rooted in the hospitality and lifestyle sectors — partnering with restaurants, hotels, and lifestyle brands to craft stories that resonate across cultures.
We’re looking for a Jakarta-based Account Executive to lead social media strategy and execution across China-facing platforms, including but not limited to 小红书, WeChat, and other relevant digital ecosystems.
You’ll be responsible for managing client accounts, developing platform-specific strategies, and creating content that connects brands with Chinese-speaking audiences — bringing hospitality and lifestyle experiences to life in a culturally relevant way.
What You’ll Do
Develop and execute social media strategies across China-facing platforms, including but not limited to 小红书, Douyin, Weibo, and WeChat.
Plan, create, and publish engaging, culturally attuned content that drives engagement and conversions.
Manage day-to-day account operations, including community management and audience interaction in Mandarin.
Lead KOL and influencer collaborations — from sourcing and outreach to execution and performance tracking.
Monitor, analyse, and report on performance metrics to continuously optimise content and strategy.
Work closely with internal creative, design, and strategy teams to ensure alignment across campaigns.
Stay updated on China’s digital landscape, platform algorithms, and cultural trends to identify new opportunities.
What We’re Looking For
Proven experience managing 小红书, WeChat, or other China-facing platforms, ideally within hospitality, F&B, or lifestyle industries.
Strong understanding of content trends, platform nuances, and audience behaviour within the China digital ecosystem.
Experience working with KOLs, influencers, and platform-specific campaigns.
Excellent written and spoken Mandarin (native or near-native proficiency) and strong English & Bahasa Indonesia communication skills.
Familiarity with Instagram, Facebook, or TikTok is a plus.
Strong creative instincts with a good eye for visual storytelling and cultural nuance.
Independent, organised, and able to manage multiple projects in a fast-paced agency environment.
Why Join Us
Work with leading hospitality, F&B, and lifestyle brands targeting both regional and China markets.
Be part of a creative, collaborative, and culturally driven team.
Opportunities for regional exposure and career growth.
