Event Banner Picture

International Series Marketing Workshop: Time to Embrace Performance Marketing!

by 

Glints GLINTS

Share

Regular Ticket

1 ticket is valid for 1 person.

Penjualan berakhir pada 13 Mar 2021 - 04:00

IDR 400,000

IDR 400,000

Lokasi

Online

Tanggal & Waktu

Sabtu, 13 Mar 2021, 07:00 -
Sabtu, 13 Mar 2021, 11:00

Kategori

Deskripsi

Get 25% + 40%* discount by using promo code GAJIANFEB *You will get the promo code for 40% discount after your first purchase with promo code GAJIANFEB [This class will use English as its language]
A comprehensive term for advertising programs and online marketing where advertisers pay only when a specific action occurs, that is Performance Marketing. The main goal is to push a specific consumer action such as a click, lead or sale and when the goal has been completed, you paid. However, performance marketing can be quite complex because it requires analytical knowledge and skills before they optimize their marketing strategy. On the other hand, Performance marketing has some plus point that supports marketers to make data-based decisions and maximize their campaigns. Hence, as a marketer, even though it’s not easy to do performance marketing it could support to elevate your marketing strategy.
With Sabilla Mazaya, Country Digital Marketing Indonesia, IDP Connect (London), we will share some insights on:
Session 1: How To Get Started With Performance Marketing
1. Understand the benefits of measuring Performance Marketing
2. How Performance Marketing Works
3. Performance Marketing Channels:
- Native and Sponsored Advertising
- Social Media Advertising
- SEO and SEM
- Affiliate Marketing
4. Performance Marketing Tools
5. Gathering Performance Marketing Data:
- Website Traffic
- Social Media Growth
- Keywords Research
- Purchase Funnel
- Measure ROI
6. Analyze Performance Marketing Data
7. How to Create a Data-driven Gameplan Strategy (e.g. optimizing media buying strategy)

Session 2: Hands-on Marketing Performance Analytics
  1. Practice from a case study on how to create a data-driven gameplan strategy
  2. Feedback
What Will You Get?
  1. Full practical insights and skills from the Expert
  2. Practice session with evaluation from mentor about how to create a rock-solid creative concept!
  3. Speaker's presentation material
  4. E-certificate
This Class is Suggested for:
  • Marketing and Brand Professionals who want to level-up their marketing strategy
  • Agencies who need to learn how to create an impactful data-driven campaign/marketing strategy
  • Marketing and Data Analyst who need to learn how to analyze their data to create a great strategy
  • People who interest in these roles:
  • Performance Marketing Specialist
  • Digital Marketing Specialist
  • Marketing Analyst
  • Marketing Strategist
  • Brand Strategist
  • Brand Manager
TERMS AND CONDITIONS:
  • Click "Watch Here" on your e-ticket to register yourself to the webinar room.
  • The event will be held on 13th March 2021
  • Soundcheck will start at 13:50 (GMT+7).
  • The class will start at 14:00 (GMT+7).
  • Please provide us with your valid full name and email address.
  • This class will use English as its language.
  • If you bought the bundle ticket, please inform your partner(s) email address to fadilah@glints.com.
  • You may contact our customer hero at fadilah@glints.com for further assistance.

Lokasi

Online

Tanggal & Waktu

Sabtu, 13 Mar 2021, 07:00 -
Sabtu, 13 Mar 2021, 11:00

Kategori