Job description for Trade Marketing Manager at Annam Group
Is responsible for delivering trade marketing plans for our key Wine brands:
- Develop tailor made plans per channel focusing on key brand priorities
- Ensure proper alignment with our main brands / suppliers
- Support sales team in selling and implementing those brand plans
Maintains high level of Internal Customer Service (Internal Customers being our sales force)
- Works on keeping high level of satisfaction among their key accounts.
- Proactively checks on their customer’s objections
Focus on Key Suppliers:
- Focuses on key suppliers retention and growth by insuring proper contact at all levels of the organization.
Is prepared to achieve and develop performance:
Personal Preparation:
- Prepare each supplier visit with proper and detailed business review
- Always keep their sales tool kit complete and updated
Additional Responsibilities:
Reporting:
- Responsible for brand budget management
Market intelligence:
- Proactively reports market data relevant to trends, opportunities and/or competitors’ activities
Promotional activities:
- Supports the commercial team in the launch of new products
- Others works assigned by Marketing Manager
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