Socmed Specialist & Content Creator (Fashion)

Requirements:

• Min. 1 year of experience as a Social Media Specialist, Content Creator, Talent, or a similar role, preferably within the Fashion or Modest Fashion Industry.
• Passionate about modest fashion, with a strong understanding of fashion trends, social media culture, content creation, and brand storytelling.
• Strong creative and visual sense, with the ability to translate brand identity, product values, and current trends into relevant and engaging social media content.
• Proficient in content creation and editing tools such as VN, CapCut, Canva, Adobe Creative Suite, or similar platforms, as well as social media scheduling and management tools such as Meta Business Suite and TikTok Planner.
• Proficiency in English is a must, both written and verbal.
• Strong understanding of social media platforms, particularly Instagram and TikTok, including content formats, algorithms, audience behavior, and platform-specific best practices.
• Able to analyze social media performance and translate insights, trends, and audience behavior into actionable content improvements.
• Highly proactive, detail-oriented, and organized, with the ability to manage multiple content projects, priorities, and tight deadlines in a fast-paced environment.
• Strong communication and collaboration skills, with the ability to work effectively with creative, marketing, merchandising, and other cross-functional teams.

Job Descriptions:

• Responsible for end-to-end content creation: identifying trends, developing concepts, planning content, preparing briefs, coordinating production, shooting, editing, scheduling, and publishing content across social media platforms.
• Responsible for end-to-end social media management, including content ideation, content calendar planning, copywriting, posting, community engagement, trend monitoring, and performance analysis.
• Develop creative and platform-relevant content concepts that align with the brand identity, campaign objectives, product launches, and target audience.
• Monitor social media trends, viral content, competitors, creators, and emerging formats to identify opportunities for content innovation and brand growth.
• Analyze content and social media performance metrics to evaluate what works, identify areas for improvement, and develop data-driven recommendations for future content strategies.
• Collaborate with cross-functional teams, including Marketing, Creative, Merchandising, and E-commerce, to brainstorm and execute campaigns, launches, and creative content initiatives.
• Maintain consistency in brand voice, visual identity, messaging, and storytelling across all social media touchpoints.
• Support social media campaigns, activations, and special moments by developing timely, engaging, and relevant content that drives awareness, engagement, and audience growth.