Job description for Social Media Strategist at Herco Digital
Requirements
- At least 2 years related work experience from an digital marketing agency.
- Proven track record of growing social media accounts and achieving campaign objectives.
- Proven experience in managing social media accounts for businesses.
- Strong understanding of major social media platforms, trends, tools and best practices.
- Excellent written and verbal communication skills.
- Analytical mindset with attention to detail.
- Creative mindset with the ability to generate engaging content.
- Ability to work independently, and work with a team when necessary to meet deadlines.
- Passion for social media and staying up-to-date with industry trends.
Responsibility
- Develop and execute comprehensive social media strategies aligned with clients' business goals and target audience.
- Conduct competitor analysis and audience research to optimize campaigns.
- Collaborate with creative teams to produce engaging content (text, images, and videos) for various platforms.
- Plan and maintain a content calendar ensuring consistent posting schedules.
- Continuously monitor campaign performance, making data-driven adjustments to improve results.
- Track, analyze, and report social media KPIs.
