Social Media Specialist
IDR2,500,000 - 4,000,000/Month
Full-Time · On-site
Minimum Senior/Vocational High School
3 - 5 years of experience
This job was closed
Job Requirements
On-site
3 - 5 years of experience
Minimum Senior/Vocational High School
This job post is managed by
Gideon Panjaitan
Online 2 hours ago
Skills
Job description for Social Media Specialist at Jakarta Academics
A Social Media Specialist is responsible for managing an organization’s social media presence across various platforms. Their role includes a mix of content creation, community engagement, and strategic planning to ensure that the company’s online image and messaging align with its brand goals.
Key responsibilities include:
Content Creation & Management:
- Developing and curating engaging content (posts, videos, graphics) for social media platforms.
- Creating editorial calendars and syndication schedules.
- Writing clear and compelling captions, using relevant hashtags.
Social Media Strategy:
- Planning and executing social media campaigns to meet specific marketing objectives (e.g., increasing brand awareness, driving traffic, boosting engagement).
- Monitoring industry trends and competitor activity to inform strategy.
- Utilizing data and analytics to adjust strategies for improved performance.
Community Engagement:
- Monitoring social media channels, responding to comments, messages, and interactions in a timely and professional manner.
- Engaging with followers, influencers, and brand advocates to build relationships.
- Addressing customer feedback and inquiries via social media.
Analytics & Reporting:
- Tracking key social media metrics (e.g., reach, engagement, followers) using platform analytics tools and third-party software.
- Preparing reports to assess the effectiveness of campaigns and activities.
- Using insights to optimize content and strategies.
Brand Voice & Consistency:
- Maintaining a consistent brand tone and voice across all social media platforms.
- Ensuring that all social media activities reflect the company’s values, mission, and branding guidelines.
Collaboration:
- Working with marketing teams, designers, copywriters, and other departments to align social media efforts with broader marketing campaigns and company goals.
- Coordinating with influencers or partners for collaborations or sponsorships.
Paid Advertising (Optional):
- Managing paid social media campaigns (e.g., Facebook Ads, Instagram Ads) and optimizing them for performance.
- Allocating budgets effectively and targeting audiences based on demographics, interests, and behavior. In addition to these responsibilities, staying up-to-date with the latest social media trends, tools, and platform changes is crucial for a Social Media Specialist to remain effective in their role.
About the company
Jakarta Academics was the first micro-school in Indonesia to focus on the international UK curriculum since its inception. Its story goes back to 2013 when the founders of Jakarta Academics were operating a study centre to prepare students for UK international examinations. The continuous success of students was evidence of their capabilities to help students to excel academically.
The founders strongly believed in the alternative form of the school where personalised learning can be offered by keeping a small number of students in the classroom. In 2017, Jakarta Academics was officially incorporated under the name of PT Prima Bangsa Akademik.
Office address
Plaza Semanggi, Lantai 8, No 006, Karet, Semanggi, Jakarta Selatan.Company gallery
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