Job description for Social Media Specialist at PT ASIA PRIMA KONJAC
Qualifications
- Bachelor’s degree (S1) in any major.
- Minimum 2 years of experience in TikTok marketing, social media management, digital marketing, or a related field.
- Strong understanding of TikTok, ByteDance, Meta platforms, social media trends, content planning, and digital marketing strategies.
- Creative, analytical, proactive, and detail-oriented, with strong communication and cross-functional collaboration skills.
Job Description
- Develop TikTok strategies and content plans to increase audience engagement, brand awareness, traffic, and business growth.
- Plan and manage organic content and promotional campaigns in line with marketing objectives.
- Analyze content performance using relevant metrics and industry benchmarks to evaluate effectiveness and identify opportunities for improvement.
- Monitor social media trends and audience behavior to develop relevant content strategies aligned with brand guidelines.
- Collaborate with internal teams and external agencies to execute campaigns and strengthen brand communication across digital platforms.

