Social Media Specialist
Company prefers not to disclose
Full-Time · On-site
Minimum Bachelor’s Degree
3 - 5 years of experience
Posted 12 days agoUpdated 12 days ago
Job Requirements
On-site
3 - 5 years of experience
Minimum Bachelor’s Degree
25-38 years old
Female only
This job post is managed by
HRD MamaBear
Online 11 hours ago
Skills
Job description for Social Media Specialist at Manna Indo Lakta (MamaBear)
You have the opportunity to work directly with a lactation counselor to deliver important breastfeeding education using analogies and simple, creative illustrations to make it easily understood by the audience. A detailed-oriented person is needed to pass this accurate information.
REQUIREMENT :
- At least 3 years of experience in the same or similar profession
- Have educational background Communication Science with an interest in early child development and/or a science educational background
- Preferably if married and have children
- Able to express content ideas in script concept
- Able to write content with Tone of Voice Brand: Inspirational, Informative, Friendly & Warm
- Familiar & enthusiastic with current parenting science
- Familiar & can use hashtag optimization apps, keywords, trending songs
- Familiar with digital marketing and ads on social media\
- Able to design activities to increase traffic / ER on social media
- Always up-to-date with all trends in social media
- Able to work individually or in a team
RESPONSIBILITIES :
- Conduct research and needs for content that is the preference of mothers
- Create content creation plans or promotional materials based on research results so that they can be relevant and consistent tailored to the destination platform
- Establish a strategy for editorial so that content can be consistent and attractive across all platforms
- Make rules to equalize the tone or style of all content created
- Update content on all MamaBear social media platforms
- Track and report on social media insights (traffic, engagement, shares, conversion rates)
About the company
Company overview
MamaBear berawal dari ketidak berhasilan founder menyusui anak pertamanya, namun justru dari situlah Founder terpanggil untuk membantu semua Mama agar dapat menyusui dengan penuh kASIh dan bahagia. Kami percaya bahwa menyusui adalah pondasi awal dari kehidupan generasi berikutnya. Founder yang kompeten di bidang Food technology and nutrition lalu membuat produk pertamanya pada tahun 2016, yaitu teh pelancar ASI dari dapur rumah pribadinya.
Perkembangan perusahaan terus membaik, kapasitas produksi semakin bertambah, produk-produk semakin banyak, agen penjualan semakin merata, dan tim semakin solid, sehingga MamaBear melakukan ekspansi lokasi kerja ke area yang lebih luas, yaitu di wilayah Surabaya Barat.
Selain Itu, MamaBear juga telah memasarkan produk-produk terbaiknya secara online maupun offline melalui 500 baby shop dan apotek seluruh Indonesia, seperti jaringan retail pada Mothercare dan Century. Serta telah menjadi barometer brand pilihan konsumen di Indonesia, terbukti dengan adanya penghargaan Product & Brand Awards 2018 dan Brand Choice Awards 2021 & 2022.
Untuk mengimbangi perkembangan bisnis perusahaan, kami mengundang talenta-talenta yang kompeten, berdedikasi tinggi, dan memiliki semangat bertumbuh bersama untuk bergabung bersama kami.
Office address
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