Job description for Social Media Specialist at PT Joy Berkat Utama (JoyTour
Job description :
- Manage the company’s social media platforms, including Instagram, TikTok, LinkedIn, Website, and Facebook
- Create, develop, and schedule engaging content aligned with the company’s branding and marketing goals
- Conduct research on social media trends, audience insights, and content ideas to optimize engagement
- Write, proofread, and edit copy for captions, campaigns, and promotional materials before publication
- Capture photo and video content, operate cameras, and assist in content production for promotional, event, and branding purposes
- Create simple content designs and edit basic videos for social media, including reels and promotional content
- Collaborate with internal teams to execute campaigns and analyze content performance through regular reporting
Requirements :
- Bachelor’s degree in Communications, Marketing, DKV, Public Relations, or a related field
- Minimum 1 years of experience in a similar role
- Strong understanding of social media platforms, including Instagram, TikTok, LinkedIn, Facebook, and Website Management
- Excellent skills in content writing, creative writing, copywriting, proofreading, and editing
- Strong written and verbal communication skills
- Creative, detail-oriented, and up to date with social media trends
- Ability to work independently and collaboratively in a team environment
- Experience in the travel or event industry is an advantage
