Social Media Manager

[SOCIAL MEDIA MANAGER]

We are a medium-sized startup company that will soon scale up to become a large startup. Our work culture upholds the values of the Qur'an & Hadith. We are looking for an expert Social Media Manager with a strong portfolio who is passionate about optimizing digital social media assets, managing accounts with hundreds of thousands of followers, and achieving millions of account reach. As a Social Media Manager, you will be responsible for:

[Key Tasks]

Social Media Strategy & Management:

• Has experience proven to manage social media accounts with hundreds of thousands of followers and verified blue tick status on TikTok or Instagram, with a revenue in the billions per month.
• Develop and implement a comprehensive social media strategy aligned with the company's business vision and target audience.
• Create and execute effective social media strategies to enhance brand awareness, engagement, and sales conversions.
• Develop strategies to drive online traffic to the company's website and all social media channels.
• Manage and allocate budgets for social media initiatives, ensuring expenditures align with overall marketing objectives.
• Be responsible for planning and controlling the budget for all digital marketing activities.

Content Creation & Planning:

• Manage and develop a content calendar to plan and schedule posts effectively on each platform.
• Plan engaging content, including graphics, videos, and written posts tailored for each platform (TikTok, Instagram, and YouTube).
• Manage social media content, including posts, campaigns, community management, and advertisements.

Engagement & Community Management:

• Ensure exceptional interaction and customer/follower experiences across all social media channels.
• Collaborate with influencers and Key Opinion Leaders (KOLs) to expand reach and generate high-quality sales leads.
• Build and maintain good relationships with followers through active and engaging interactions.

Growth & Innovation:

• Stay updated on industry trends and the latest social media innovations, implementing best practices to optimize performance.
• Keep track of changes and developments in social media platform algorithms and stay up to date with the latest techniques.
• Monitor social media trends, competitor activities, and industry news to keep content fresh and relevant.

Collaboration & Synergy:

• Work in synergy with the digital marketing, branding, and sales teams to ensure effective campaigns.
• Coordinate across functions to ensure campaigns run according to business plans and strategies.
• Manage and mentor the social media team to ensure all programs are executed effectively.

Research, Analysis & Performance Reporting:

• Analyze social media data and insights to optimize engagement and reach.
• Manage reports on social media performance metrics across all platforms and provide recommendations for decision-making.
• Conduct data analysis to measure the performance of social media campaigns and provide periodic reports.
• Perform market research and competitor analysis to identify the latest trends and market opportunities.

[Qualifications]

• Minimum 2+ years of experience as a Social Media Manager and proven ability to lead a social media team effectively.
• Able to showcase a portfolio of top achievements as a Social Media Manager.
• Holds at least a Bachelor's degree (S1) in Communication, Marketing, or a related field (preferred).
• Deep understanding of various social media platforms and their algorithms.
• Strong strategic thinking, demonstrated in designing, implementing, and optimizing effective social media strategies.
• Willing to be based in Yogyakarta with a Work-from-Office (WFO) system.
• Proficient in market research, competitor analysis, and related tools.
• Creative mindset with innovative ideas for content strategies across different platforms.
• Excellent communication and leadership skills.