Job description for Social Media Content Specialist at The Darwin's Theory
The Darwin's Theory, nestled in the vibrant heart of Kelapa Gading, Jakarta Utara, offers a unique blend of bistro dining, a spacious lounge area, live music performances, and captivating DJ sets. Our establishment has become a favorite gathering spot for those seeking an eclectic mix of entertainment and relaxation. As we continue to grow and expand our social media presence, we are excited to welcome a dynamic Social Media Content Specialist to our team. This position offers an exceptional opportunity for someone passionate about content creation and digital marketing to contribute to our thriving community.
In this role, you will play a pivotal part in enhancing The Darwin's Theory’s online footprint through engaging content that resonates with our diverse audience. Key responsibilities include:
- Crafting and curating compelling content for various platforms including TikTok, Instagram, and Facebook and special offers.
- Collaborating closely with our in-house team and external partners to ensure seamless coordination and execution of social media campaigns.
- Utilizing social media analytics tools to track engagement metrics and refine strategies to maximize reach and impact.
- Creating visually appealing graphics using Figma, Canva, and Adobe Photoshop to support marketing initiatives.
- Delivering engaging public speaking presentations at industry interaction with followers.
- Leveraging TikTok Ads to drive traffic to our website and increase visibility.
We are seeking a talented individual who possesses media management. Ideal candidates will have a proven track record in the following areas:
- Proficiency in TikTok, including creating viral content and managing ads.
- Strong teamwork and communication skills.
- Exceptional content writing abilities.
- In-depth knowledge of social media analytics and reporting.
- Experience with Figma for design collaboration.
- Public speaking skills to engage audiences effectively.
- Content creation and strategy development.
- Expertise in social media marketing and management.
- Proficiency in Canva Design for visual storytelling.
- Content management systems (CMS) experience.
- Content marketing best practices.
Join us in Kelapa Gading, Jakarta Utara, where creativity meets community. If you're ready to bring your passion and expertise to The Darwin's Theory, we'd love to hear from you!

