Job description for Senior Social Media Strategist at Dekoruma
Dekoruma adalah perusahaan startup berbasis teknologi yang menyediakan solusi lengkap untuk kebutuhan rumah dan gaya hidup dengan gaya Japandi. Kami menawarkan berbagai produk mulai dari furnitur, aksesori rumah, dekorasi interior hingga layanan properti. Dengan visi untuk menjadi mitra utama dalam menciptakan ruang hidup yang indah dan nyaman, kami terus berkembang dan mencari talenta berkualitas untuk bergabung dalam tim kami. Kami sedang mencari seorang Digital Marketing Specialist dengan pengalaman di bidang pemasaran digital dan strategi media sosial untuk memperkuat kehadiran merek kami di dunia digital.
Responsibilities:
- Develop content plans, creative concepts, and social-first ideas and activities based on brand objectives, audience insights, and platform behavior.
- Monitor and report social media performance, translating data into actionable insights and recommendations.
- Stay up to date with social media trends, platform updates, and emerging content formats.
- Confidently present products on camera and translate product USPs into appealing, natural, and compelling selling points during content creation.
- Connect with the community, build meaningful engagement, and foster ongoing conversations with the audience.
Requirement:
- Bachelor’s degree in Marketing, Communications, Advertising, or related field
- 3+ years of experience in Social Media / Digital Marketing
- Strong social media strategy & content planning skills
- Strong creative thinking & trend awareness
- Strong analytical & reporting skills
- Excellent communication & presentation skills
- Strong community engagement skills
- Comfortable and confident as an on-camera talent
- Experience in campaign development & execution
- Able to lead projects and collaborate cross-functionally
- Strong understanding of social media platforms & audience behavior
What Makes This Role Exciting
A chance to shape how Dekoruma shows up on social — from turning trends and audience insights into creative ideas, to being part of the content and building meaningful conversations with the community.
