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Senior KOL & Influencer Specialist

IDR5,000,000 - 7,000,000/Month
Full-Time · On-site
Minimum Bachelor’s Degree
1 - 3 years of experience
Posted 8 months agoUpdated 23 days ago

Job Requirements

On-site
1 - 3 years of experience
Minimum Bachelor’s Degree
20-40 years old

Skills

Influencer Marketing

Digital Marketing

Campaign Management

This job post is managed by

MH
Mecoo HRD
Online 15 hours ago

Job description for Senior KOL & Influencer Specialist at Mecoo.id

Qualifications & Experience
• Advanced degree preferred
• Proven experience in influencer marketing tools and platform, campaign management, digital marketing analyst or a related field, with a minimum two-three year of professional experience.
• Proficient in English and Indonesian Languages, ability in Chinese is a plus
• Have high creativity and experience in finding potential KOLs and develop KOL
• Strong sales abilities, self-motivated, and have KOLs resources (database).
• Able to measure social media engagements and identify target audience preferences
• Update with current trends in social media and digital marketing especially digital campaign
• Ability to analyze data and derive actionable insights to improve campaign performance.
• Understand the regulation of social media marketing, particularly on Instagram, TikTok, Youtube and Meta
• Great interpersonal skills (Creativity, problem solving and critical thingking), time management skills and attention to detail
• Please submit your portofolio (Successful Campaign Held by You)

Takes & Responsibility
• Research and identify potential KOLs (Affiliates or Endorsement) across multiple digital platforms that match with the brand’s product and audience
• Plan and execute campaign for brand, end to end funnel.
• Develop and maintain strong relationships with KOL such engagement metrics, including reach, engagement, and sentiment, to assess the effectiveness of campaigns and identify areas for improvement
• Monitor and analyze the performance of KOL collaborations to assess their impact on brand awareness, engagement, and sales.
• Ability to understand and generate insight based on data analysis to optimize campaign strategies and develop media and communications solutions, end to end funnel.
• Conduct in-depth performance analysis of digital marketing campaigns, providing detailed reports, maintain dashboard and evaluating results against predefined goals, including return on investment (ROI) and KPIs.

About the company
Mecoo.id
Retail
11 - 50 employees
Mecoo.id merupakan sebuah perusahaan yang bergerak dibidang retail atau penjualan barang elektronik rumah tangga.
Office address
Ruko Green Mansion, Jalan Daan Mogot Blok C No. 7, RT 9 RW 3 Kedaung Kali, Cengkareng

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Senior KOL & Influencer Specialist