Job description for Senior Digital Marketing at PT. Tenaga Kanggo Indonesia
Kanggo is a digital platform that provides building repair, maintenance, and renovation services in one application. Founded in 2020, Kanggo has delivered 25+ service solutions supported by 2,000+ professional workers (Tukang Jagoan). Currently, Kanggo operates in the Greater Jakarta (Jabodetabek) area and continues to expand across Indonesia. We are looking for a strategic and hands-on Senior Digital Marketing Specialist with strong expertise in digital marketing, analytical skills, and experience working in a fast-paced startup environment.
Job Description
- Develop and execute digital marketing strategies that align with the company's goals and target audience.
- Plan, execute, and optimize digital marketing campaigns across multiple channels, including UAC, display ads, social media ads, and other digital marketing platforms.
- Manage and optimize digital marketing activities across various channels to achieve campaign objectives and maximize performance.
- Monitor, analyze, and report on key performance metrics, using data-driven insights to refine strategies and improve ROI.
- Plan and execute end-to-end KOL campaigns that support brand initiatives, objectives, and KPIs.
- Monitor, respond to, and engage with audiences across social media channels.
- Work closely with other marketing team members, designers, and developers to achieve campaign goals.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum 3ā5 years of experience in digital marketing.
- Proven experience as a Digital Marketing Specialist or in a similar role, with a portfolio of successful digital marketing campaigns.
- Hands-on experience managing digital marketing campaigns across multiple channels, including Google Ads, Meta Ads, and other digital advertising platforms.
- Proficiency in digital marketing analytics tools such as Google Analytics, AppsFlyer, and other performance tracking tools.
- Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable strategies.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
- Strong problem-solving skills and the ability to identify issues, evaluate solutions, and optimize campaign performance.
- Willing to work on-site in BSD, Tangerang.
