Job description for Senior Brand Activation & Partnership at Heaven Lights
We are looking for a Strategic, Creative, and Results-Driven Senior Brand Activation & Partnership to lead impactful brand activation initiatives, experiential marketing, and strategic partnerships that strengthen brand awareness, customer engagement, and business growth.
As a Senior Brand Activation & Partnership, you will be responsible for developing and executing activation strategies, managing offline events, and building meaningful partnerships with business partners, communities, vendors, and other external stakeholders.
You will work closely with the Marketing, Creative, Sales, Content, PR, Operations, and External Partners teams to create memorable brand experiences, execute engaging activation programs, and develop strategic collaborations that are relevant to our target audience and business objectives.
Job Descriptions :
1. Develop and execute offline brand activation & experiential marketing strategies.
2. Manage bazaar, exhibition, store opening, pop-up events, and other offline activities.
3. Develop event concepts and engaging customer experiences.
4. Manage partnership and sponsorship opportunities.
5. Build and maintain relationships with partners, vendors, communities, and external stakeholders.
6. Manage vendors, budgets, timelines, and event execution.
7. Monitor and evaluate event performance and provide improvement recommendations.
8. Lead and support the Marketing Operations team.
Qualifications :
1. Bachelor’s degree in Marketing, Communication, Business, Management, or related field.
2. 3–5 years of experience in Brand Activation, Event Marketing, Partnership, or Experiential Marketing.
3. Strong experience in managing offline events and brand activations.
4. Excellent communication, negotiation, and relationship-building skills.
5. Strong project management, budgeting, and vendor management skills.
6. Creative, proactive, detail-oriented, and solution-oriented.
7. Strong leadership and team management skills.
8. Capable of adapting to changes in the timeline andmanage multiple projects simultaneously.
9. Willing to travel or work on-site for events when required.
