Job description for Public Relations Specialist at PT Indo Greenlife Harvest
Responsibilities :
- Developing, executing, and managing media & communication strategies, including budget planning and management.
- Represent organization in external and internal events.
- Lead the development and execution of Public Relations strategies to increase brand awareness, customer engagement, and revenue growth.
- Build and maintain strong relationships with key media outlets, influencers, and brand ambassadors.
- Manage crisis communication and act as the company’s spokesperson when needed.
- Analyze market trends, consumer behavior, and competitor activities to inform marketing strategies.
- Work closely with the product development team to create compelling launch campaigns for new products.
- Monitor and report on the effectiveness of campaigns and Public Relations efforts to ensure alignment with company goals.
Requirements :
- Minimum Bachelor's degree and major in Marketing Communication/Public Relations.
- Minimum have a 3 - 5 years of experience as Public Relations.
- Able to perform under pressure and great conflict management & negotiation.
- Experience managing internal communications in geographically dispersed organization.
- Fluent in English and Mandarin written and verbal communication skills.
