Product Development Manager (Beauty)

PT YOU Indonesia

IDR100 - 200/Month

Product Management

Full-time

3 - 5 years of experience

Skills

Beauty

Food Science

Product Development

Job description for Product Development Manager (Beauty) at PT YOU Indonesia

Identify opportunitiesfor new products. Closely follow marked trends.
Build action plan based on product roadmap and timeline,ensuring project achieved in timely manner.
Identify possible ingredients, create concepts taking into account technical andregulatory feasibility. Concepts includethorough product details, including insights, benefit andefficacy, COGS, pricing, etc.
esign and develop appealing, effective, safe, and sustainable products. Oversee product development process and  develop high-quality products that support our customers to achieve their beauty goals.
Producesamples and iterate based on customer feedback until the product is received well. Manage product formula to meet desired product physical appearance and active (vitamin and mineral) content.
Oversee product registration and certification processto ensure all the requirements and processes are well prepared to get a successfulapplication.
Coordinate projects to achieve the objective in timely manner. Workclosely cross-department to makesure new products are launched on-time with maximum impact.
Manage, adopt and built out functionality of set of PD productivity toolslike our project management tools in airtable.
Responsible to manage Product Development Team, making sure role of each personnel and deliver taskbased on product roadmap and objectives.

PT YOU Indonesia

51 - 200 employees

We believe that a healthy and active lifestyle will help anyone to get more out of life. By providing a daily dosage of vitamins and minerals, we aim to unlock the potential of 200 million millennials across Southeast Asia. We are revolutionizing the vitamin category by making quality vitamin products in innovative formats accessible to urban millennials. Our first line of vitamin gummies took the Indonesian market by storm, propelling YOUVIT to become the country’s #1 gummy vitamin brand. We now plan to build on that initial success and expand our product range into new formats, build out the brand, double down on our unique omnichannel distribution model and expand further across Southeast Asia.

Preventative health and vitamins are top of mind across emerging markets. The ASEAN supplements market size is expected to reach US$ 10.6 billion by 2026, fueled by increasing health consciousness among the urban population. The pandemic accelerated a lifestyle change towards preventative health and millennials are often at the forefront of this shift. According to a report by Inventure Knowledge, 52% of Indonesians are consuming more vitamins since the pandemic. Furthermore, lock-downs and movement control measures have triggered a rapid shift towards online and direct-to-consumer (DTC) sales channels.

The majority of local brands are still marketing traditional remedies or low-end vitamins that are often positioned as cures instead of preventative supplements. High-quality nutraceutical supplements by global brands are expensive, the category sees almost no innovation and all players follow a traditional retail focussed play book.

YOUVIT is a new generation brand that is uniquely positioned to leverage the changes happening in the market. After launching our first products in 2017, we quickly became the product of choice for millions of urban millennials, 70% of which are female. We have breathed new life into the supplement category with our innovative line of one-a-day gummy vitamins. The products are formulated with health-conscious millennials in mind and tailored to local tastes and needs. The gummy vitamins come packed with nutrients and minerals to boost immune function, brain development, energy, beauty and overall health of both adults and kids – plus they are as delicious as they are healthy, with natural fruit flavors that provide a new, more enjoyable experience. From our lively marketing to convenient packaging, YOUVIT offers a welcome alternative to more traditional, medicinal vitamin pill brands.
To scale our operations and expand our product range into new formats, build out our brand, double down on our unique omnichannel distribution model and expand across South-East Asia., we intend to board strong new team members who are eager to support us with bringing our journey to the next phase.