Operasional Live Streaming

Livestream Operation Specialist

Location: West Jakarta

Employment Type: Full-time (PKWTT)

Department: Marketing

Reports To: Business Development Manager

About the Role

Are you passionate about TikTok Shop, Shopee, and livestream commerce?

We're looking for a Livestream Operation Specialist who thrives in a fast-paced e-commerce environment and enjoys turning livestreams into high-performing sales channels. You'll play a key role in planning campaigns, optimizing livestream performance, supporting hosts, and driving business growth through data-driven strategies.

If you enjoy challenges, love analyzing performance, and want to grow your career in one of Indonesia's fastest-growing livestream businesses, we'd love to meet you!

What We Offer

✨ Basic Salary

🎯 KPI Performance Bonus

🚀 Campaign Performance Bonus

💰 Overtime Pay: IDR 40,000/hour (for livestream support outside regular working hours)

🛡️ BPJS Kesehatan & BPJS Ketenagakerjaan

🎁 THR in accordance with Indonesian Labor Law

📈 Career Growth & Development Opportunities

🤝 Dynamic, young, and collaborative working environment

Working Arrangement

• Full-time (PKWTT)

• Work From Office (West Jakarta)

• 8–10 working hours per day

• Willing to support evening livestream sessions

• Flexible to work overtime during major campaigns, promotional events, and mega sale periods

Preferred Qualifications

• Experience working with livestream hosts, creators, influencers, or MCNs.

• Experience managing affiliate livestream campaigns.

• Understanding of livestream traffic acquisition and content strategy.

• Experience in campaign planning and livestream SOP optimization.

• Familiar with Indonesian consumer behavior and livestream shopping trends.

• Proficiency in English or Mandarin is an advantage.

Job Responsibilities

• Manage daily livestream operations for TikTok Shop and Shopee.

• Plan livestream schedules, promotional campaigns, and sales strategies.

• Coordinate with livestream hosts, creators, KOLs, and cross-functional teams to ensure smooth execution.

• Configure products, vouchers, Flash Sales, bundles, and promotional mechanics before each livestream.

• Monitor livestream performance in real time and adjust strategies based on traffic, engagement, and conversion metrics.

• Support hosts during livestream sessions by managing product switching, comment moderation, promotion reminders, and overall live room operations.

• Analyze livestream performance and prepare regular reports with actionable insights.

• Conduct post-livestream reviews and optimize scripts, product assortments, promotional strategies, and operational SOPs.

• Track TikTok Shop and Shopee platform updates, livestream trends, algorithms, and campaign opportunities.

• Collaborate with Content, Marketing, and Short Video teams to maximize livestream traffic and conversion.

• Support mega campaign preparation (Double Dates, Payday, Flash Sale, Brand Campaigns, etc.).

• Ensure livestream operations meet business KPIs and sales objectives.

Key Performance Indicators (KPIs)

Performance will be evaluated based on:

• Livestream GMV

• Conversion Rate (CVR)

• Click-through Rate (CTR)

• Engagement Rate

• Average Watch Time

• Viewer Growth

• Return on Investment (ROI)

• Campaign Performance

• Livestream Frequency

• Operational Execution & Campaign Readiness

Requirements

• Minimum 1 year of experience in Livestream Operations, TikTok Shop Operations, Shopee Operations, E-commerce Operations, or related fields.

• Strong understanding of TikTok Shop and Shopee livestream ecosystems in Indonesia.

• Knowledge of livestream sales strategies, traffic acquisition, and conversion optimization.

• Able to independently manage livestream planning, campaign setup, and live room operations.

• Strong analytical skills with the ability to interpret data and optimize performance.

• Familiar with TikTok Live Dashboard, Seller Center, Shopee Seller Centre, and related livestream tools.

• Excellent communication and coordination skills.

• Highly organized with strong execution and problem-solving abilities.

• Comfortable working under KPI targets and sales-driven environments.

• Willing to work flexible hours, including evenings, weekends, and major campaign periods.

• Able to thrive in a fast-paced e-commerce environment.

Candidate Profile

We're looking for someone who:

• Takes ownership and drives execution instead of simply coordinating tasks.

• Understands livestream sales conversion, not just engagement.

• Can think quickly and solve problems during live sessions.

• Is data-driven and results-oriented.

• Has strong attention to detail and operational discipline.

• Is proactive, adaptable, and eager to learn.

• Enjoys working in a fast-paced, target-driven environment.