Job description for Online Sales and Conversion Specialist at PT Uper Education Technology
About This Job
As an Online Sales & Conversion Specialist, you will be responsible for converting digital inquiries into successful enrollments through a consultative and customer-focused sales approach. You will engage with prospective customers across Instagram, TikTok, WhatsApp, Facebook, and other online channels, understand their learning goals, and recommend the most suitable education programs.
In this role, you'll manage the entire online sales journey—from first response and lead qualification to follow-up, conversion, and enrollment—while delivering an exceptional digital customer experience. Your success will be measured by your ability to build relationships, maximize lead conversion, and consistently achieve sales targets through online channels.
Job Responsibilities
1. Social Media Selling & Lead Conversion
- Manage and convert sales opportunities generated through Instagram, TikTok, WhatsApp, Facebook, website, and other digital channels.
- Engage with prospective customers through chat and phone calls to understand their needs and recommend suitable solutions.
2. Digital Customer Engagement & Follow-up
- Build strong customer relationships through timely, personalized, and professional communication.
- Follow up with qualified leads and guide them throughout the entire sales journey to maximize conversion.
3. Sales Target Achievement & CRM Management
- Consistently achieve individual sales and conversion targets through online channels.
- Maintain and update customer and lead information, including customer status, communication history, and sales activities, ensuring that CRM data is accurate and complete.
- Continuously follow up with leads throughout the sales process, maintain customer relationships, and maximize conversion and repeat sales opportunities.
4. Marketing & Team Collaboration
- Collaborate with the Marketing team to improve lead quality and support digital campaigns.
- Coordinate with internal teams to ensure a smooth customer experience from inquiry to enrollment or purchase.
Qualifications: Basic Requirements
1. Strong sales mindset with a target-oriented and results-driven approach.
2. Excellent communication and persuasion skills.
3. Strong teamwork and customer service orientation.
Experience Requirements
1. Bachelor's degree in Business, Marketing, Communications, or a related field.
2. Minimum 2 years of experience in online sales, inside sales, or sales conversion.
3. Candidates with experience in Chinese education products, including Study in China services, HSK, CSCA, Mandarin language programs, or study abroad consultation, will be given priority.
4. Strong expertise in social media selling, digital customer engagement, and converting leads into customers through WhatsApp, Instagram, TikTok, Facebook, or other digital channels.
5. Excellent online communication and consultation skills, with the ability to build customer relationships through chat and phone calls.
6. Sales-driven mindset with a proven track record of achieving sales and conversion targets.
7. Experience working at education companies such as English First, Ruangguru, Schoters, Cakap, Zenius, Quipper, SUN Education, or other EdTech, language learning, or study abroad organizations is highly preferred.
Language Requirements
1. Fluent in Indonesian (required).
2. Basic English communication skills for daily workplace communication; teaching-level proficiency is not required.
3. Chinese/Mandarin proficiency is a plus.
KPI Performance Indicators
1. Lead-to-enrollment conversion rate.
2. Monthly enrollment numbers for HSK / CSCA programs.
3. Follow-up efficiency and response time.
4. Monthly sales target achievement rate.
What We Offer
1. Competitive base salary + performance-based commission above the market average, with additional rewards for top performers.
2. High-performing employees with a long-term track record of outstanding contributions may be considered for future equity incentive plans.
3. Clear career development path: Senior Consultant → Team Leader → Manager.
4. International team and multicultural working environment.
5. Employee discounts and benefits on company-related educational products.
