Job description for Nasional Sales Manager + Data Analyst (Retail) at Hiboo Baby
Position : Full Time
Location : onsite - South Jakarta (Monday- Saturday), Saturday(Half day)
Reports To : CEO
Employment : Full-time
We are Hiboo Baby, a rapidly growing Indonesian direct-to-consumer (DTC) brand specializes in skincare products for moms and babies. Founded in 2023 and inspired by Japanese skincare, we focus on gentle, minimalist products that are safe for sensitive skin. Hiboo’s products are designed to gently heal and nourish, without the need for prescription-based ingredients.
Some of our popular products include:
- All Purpose Baby Balm - helps with diaper rash, eczema, and dry skin.
- Zzz Baby Cream - helps babies sleep better.
- Mochi Skin Serum - keeps skin soft and healthy for moms and babies.
- Mochi Sunscreen provides high-potency, broad-spectrum protection against both UVA and UVB rays and acts as mosquito repellent.
- Temoo Hap Hap - a children's supplement made from honey-based herbal syrup to support children's health and development.
- Temoo Ting Ting, - contains nutrient-rich ingredients such Calcium 500 mg & Vitamin D 400 IU to optimize the kid’s growth to support children’s overall health and heigh
- Temoo Eye Eye - Carrots, Tomatoes, Corn, Marigolds, Beets, Berries, promote healthy eye development and good eyesight
From our humble beginnings as a bootstrapped startup, we’ve quickly established ourselves as a key player in the Indonesian mom and baby care market. In just a short period, we have gained significant trust and recognition, winning the prestigious 2024 Brand Choice Award. Our growth has been supported by top investors, including Trihill Capital, Kopital Ventures, and Mulia Sky Capital.
About the Role:
We are seeking a highly experienced and strategic Head of Offline Sales to lead and grow our retail presence in Indonesia's mom and baby market. This role will oversee offline sales operations nationwide, manage distributor relationships, and ensure optimal product visibility and sell-through across priority stores.
- Lead offline sales strategy and execution, reporting directly to the CEO.
- Using SQL and Tableau to analize and make related strategy to Hiboo.
- Manage and develop a team of SPG.
- Oversee distributors across Indonesia, ensuring alignment with company goals.
- Maintain strong relationships with pareto (high-impact) stores and ensure consistent sales performance in priority stores.
- Drive both sell-in and sell-out strategies to boost market share.
- Optimize modern trade execution and partnerships.
- Ensure effective merchandising and product placement strategies in mom and baby retail environments.
- Monitor and analyze economic activity and performance at store level to identify opportunities for growth.
Requirements:
- Proven experience in the mom and baby product market in Indonesia.
- Strong background in data
- Strong knowledge of merchandising, including shelf strategy and visual display.
- Extensive experience managing sell-in/sell-out operations.
- Well-established network with retailers and distributors nationwide.
- Solid background in modern trade channels.
- Excellent leadership, negotiation, and communication skills
- Data-driven and results-oriented approach to sales growth.
We review applications on a rolling basis, and only shortlisted candidates will be contacted.
