Job description for Marketing at RS Lira Medika Bali
Qualification :
- Hold a minimum Bachelor’s degree (S1) in Communication Studies, Public Relations, Marketing, or another relevant field.
- Have a minimum of 2 years of experience in marketing communications, preferably with experience in the healthcare, hospital, or service industry, and proven experience in managing digital marketing strategies end-to-end.
- Possess excellent communication, negotiation, and public speaking skills, both verbally and in writing.
- Have strong knowledge and experience in media relations, corporate event management, and hospital branding strategies.
- Possess a good understanding of marketing communication ethics within the healthcare and medical services industry.
- Proficient in institutional social media management, SEO/SEM optimization, and paid advertising platforms, including Meta Ads, Google Ads, and TikTok Ads.
- Able to analyze digital performance metrics, website traffic, and campaign reports using analytics tools to support data-driven decision-making.
- Have a good understanding of regulations and limitations regarding the promotion of healthcare services in digital media.
- Fluent in English, both written and spoken.
