Job description for Marketing Manager at PT Altara Indonesia Sukses
About the Company
PT Altara Indonesia Sukses is a premium surface brand specializing in high-quality sintered stone for residential, commercial, and hospitality projects. We offer a wide range of designs for architects, interior designers, contractors, developers, and homeowners.
We are looking for a strategic and hands-on Marketing Manager to strengthen our brand positioning, expand market reach, and drive business growth in Indonesia’s architectural and interior design industry.
Job Description
- Develop and execute integrated marketing strategies aligned with company objectives and sales targets.
- Build and strengthen Altara’s brand positioning in the premium architectural and interior materials market.
- Lead digital marketing, social media, content marketing, advertising, and promotional campaigns.
- Develop marketing initiatives to generate qualified leads and increase showroom visits and sales opportunities.
- Collaborate with the Sales team to support B2B marketing, project acquisition, and customer engagement.
- Plan and execute exhibitions, events, product launches, and brand activation activities.
- Manage marketing budgets, agencies, vendors, and campaign performance.
- Analyze marketing metrics, lead conversion, and campaign ROI to optimize results.
- Lead and develop the marketing team to ensure effective execution and continuous improvement.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum 5 years of marketing experience, with at least 2 years in a managerial or leadership role.
- Experience in building brands, developing marketing strategies, and managing digital campaigns.
- Experience in the building materials, architecture, interior design, furniture, property, or related industries is highly preferred.
- Strong understanding of digital marketing, brand development, lead generation, and marketing analytics.
- Creative, strategic, analytical, and results-oriented.
- Strong leadership, communication, and project management skills.
- Able to work collaboratively with Sales and other departments.
