Job description for Marketing Communication Strategist at Chicken Holic
Job Descriptions :
- Researching and developing strategies for branding and marketing projects
- Perform market research and analyze data to identify industry trends, customer preferences, and competitive landscape
- Analyze customer insights, market data, campaign and social media metrics as well as observe patterns of behavior
- Collaborate in the execution of marketing campaign, tracking their performance and making adjustments as needed to optimize results
- Track and measure marketing outcomes including marketing activities, response, leads, sales, retention, ROI and ROAS
- Collaborate with external vendors, KOL/influencer, and agencies to manage relationships, optimize partnerships, and leverage additional resources
Job Requirements :
- Experience in branding and marketing for F&B (> 1 year) is a plus
- Proven work experience as a marketing strategist or similar role
- Experience in social media and digital marketing
- Strong project management and organizational skills
- Exceptional communication skills (verbal and writing) and creativity
- Ability to meet deadlines
