Job description for Marketing Communication – Operational Officer at Hang Tuah
Job Descriptions:
- Collaborate with Operational Team through brainstorming sessions to identify and execute local promotions that drive traffic and sales at each outlet.
- Plan and execute marketing campaigns across all outlets — covering branding initiatives, sales boost programs, seasonal promotions, and other marketing activities.
- Responsible to platforms related to marketing/branding.
- Track and report on the performance of campaigns, promotions, and partnerships — including budget utilization and key results.
- Develop and manage brand collaboration and partnership initiatives for co-promotions, cross-brand campaigns, and local outlet activations.
- Identify bottlenecks in marketing processes and implement scalable solutions.
Requirements:
- Minimum 2 years experience in Marketing, especially Marketing Operational / Brand Activation / Ecommerce.
- Bachelor's degree in Marketing, Communications or Any field related.
- Organized, detail-oriented, and able to manage multiple projects simultaneously.
- Analytical mindset — able to track campaign data and draw actionable insights.
- Creative thinker who is also execution-focused and comfortable working in a fast-paced environment.
