Job description for MARKETING & DEMAND GENERATION SPECIALIST at PT. Bimage Consulting Indonesia
Bimage Consulting Indonesia is looking for an experienced marketer to build demand, generate qualified leads, and accelerate sales pipeline growth across BIM, Digital Construction, and Engineering Technology solutions.
YOUR ROLE
Develop and execute integrated marketing campaigns across digital and offline channels.
Generate qualified leads through SEO/SEM, website, email, webinars, events, and partnerships.
Build lead nurturing funnels from awareness to MQL and SQL.
Work closely with Sales to align target accounts, campaign goals, and lead qualification.
Track campaign performance, CPL, conversion, and pipeline contribution.
WHAT WE’RE LOOKING FOR
3+ years of experience in marketing, demand generation, digital marketing, or growth marketing.
Experience in IT solutions, SaaS, BIM, AEC, digital construction, or professional services is preferred.
Strong understanding of SEO/SEM, content, email marketing, paid media, and campaign optimization.
Familiar with GA4, Search Console, CRM, marketing automation, and campaign reporting.
Analytical, collaborative, and proven in generating qualified leads that support sales pipeline growth.
KEY IMPACT AREAS
Qualified Leads
MQL to SQL Conversion
Pipeline Growth
Campaign ROI
Website Conversion
Webinar & Event Leads
