Job description for Leader Host Live at Natural Farm
Deskripsi pekerjaan
- Coordinate Host TikTok Live sessions in alignment with the brand's content calendar and marketing goals.
- Collaborate with the team to plan, promote, and execute successful TikTok Live events that enhance brand visibility, engagement, and sales performance.
- Develop strategies and action plans to achieve TikTok Live sales targets, including identifying opportunities to improve traffic, viewer retention, product conversion, and average order value.
- Work closely with the Host Live team to optimize selling techniques, product presentation, promotional mechanics, and live session performance to maximize sales.
- Monitor and evaluate daily/weekly TikTok Live sales performance against targets and identify gaps, opportunities, and improvement actions.
- Monitor live streams in real-time to ensure compliance with TikTok's community guidelines and policies.
- Address any issues or violations promptly during live broadcasts.
- Be prepared to replace the host and take over a live session if needed.
- Guide and provide training to new Host Live members, including product knowledge, selling techniques, and livestreaming best practices.
- Analyze performance metrics and audience insights to optimize content strategy, improve engagement and conversion rates, and drive growth.
- Coordinate with the E-commerce, Marketing, Content, and Affiliate teams to maximize traffic, promotion, and sales opportunities through TikTok Live.
Requirements:
• Proven experience as a TikTok Host Live or Host Live Coordinator.
• Understanding of OBS software is a plus.
• Strong communication, interpersonal, and collaboration skills.
• Creative mindset with the ability to ideate and execute innovative livestreaming strategies.
• Tech-savvy with basic computer operation skills and knowledge of livestreaming analytics.
• Initiative, responsibility, and ability to work independently and as part of a team.
