Job description for KOL Specialist at PT. Borwita Indah
What You'll Do :
- Develop and execute KOL engagement strategies.
- Identify and collaborate with relevant influencers.
- Manage campaigns, ensuring alignment with brand goals.
- Monitor and analyze campaign performance.
- Create authentic content in collaboration with KOLs.
- Stay updated on trends and emerging KOLs.
- Manage budgets for influencer partnerships.
- Manage end-to-end KOL administration, from campaign briefing and documentation to payment processing and final settlement in coordination with the Finance team.
What We're looking for :
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2–3 years of experience in influencer marketing or KOL management.
- Strong communication, negotiation, and analytical skills.
- Knowledge of social media platforms and influencer marketing tools.
- Creative, organized, and able to multitask.
- Detail-oriented in managing campaign administration, documentation, and payment processes.
