This job post is managed by

HC
HRD Cave Men's Grooming

Job Requirements

On-site
1 - 3 years of experience
Minimum Bachelor’s Degree

Skills

KOL Operation

Communication Skills

Affiliate Marketing

Teamwork

Interpersonal Communication

Marketing Communications

Community Engagement

Microsoft Office

Social Media

Job Benefits

Career Path

Work Insurance

Health Insurance

THR

Job description for KOL and Affiliate Specialist at PT Altaf Digdaya Indonesia (Cave Men's Grooming)

QUALIFICATIONS

  • Pendidikan minimal S1 Ilmu Komunikasi, Marketing, Manajemen, Bisnis Digital, atau bidang relevan.
  • Memiliki pengalaman minimal 3 tahun dalam bidang KOL Marketing, Affiliate Marketing, atau Social Commerce, khususnya TikTok Shop dan Shopee.
  • Berpengalaman dalam mencari, menyeleksi, melakukan pendekatan, serta membangun kerja sama dengan KOL, influencer, dan affiliate creator.
  • Memahami mekanisme TikTok Shop Affiliate dan Shopee Affiliate, termasuk pengelolaan creator, komisi, campaign, serta evaluasi performa.
  • Memiliki kemampuan negosiasi, komunikasi, relationship management, dan koordinasi dengan pihak eksternal.
  • Mampu menganalisis performa campaign berdasarkan GMV, conversion rate, ROI/ROAS, komisi, dan efektivitas biaya KOL.
  • Terbiasa menggunakan Microsoft Excel/Google Sheets, serta memahami dashboard TikTok Shop Seller Center dan Shopee Seller Centre.
  • Memiliki kemampuan mengelola beberapa campaign dan creator secara bersamaan, dengan orientasi pada target serta ketepatan waktu.
  • Memiliki pengalaman di industri FMCG, beauty, grooming, atau personal care menjadi nilai tambah.

KEY RESPONSIBILITIES

  • Menjalankan strategi KOL dan affiliate untuk mendukung pencapaian target penjualan, GMV, dan pertumbuhan brand.
  • Melakukan sourcing, screening, outreach, dan negosiasi dengan KOL serta affiliate creator sesuai target campaign dan anggaran.
  • Mengelola proses kerja sama KOL, mulai dari briefing, pengiriman produk, publikasi konten, hingga evaluasi hasil.
  • Mengoptimalkan aktivitas affiliate di TikTok Shop dan Shopee, termasuk aktivasi creator, pengaturan komisi, dan monitoring performa konten maupun live affiliate.
  • Berkoordinasi dengan tim Campaign, Content, dan E-Commerce untuk memastikan keselarasan produk, promo, stok, dan jadwal campaign.
  • Memantau serta menganalisis GMV, conversion, biaya kerja sama, dan efektivitas creator untuk memberikan rekomendasi optimasi.
  • Menyusun laporan performa KOL & Affiliate secara berkala serta memastikan seluruh aktivitas dan deliverable berjalan sesuai target.

Interview process

About the company

Born from the real concerns of men who often struggle to find grooming products made just for them, Cave Men’s Grooming is here as the answer. We create personal care solutions designed specifically for men, helping them look better, feel more confident, and take care of themselves in a smarter, more complete way.

With a strong focus on research and a deep understanding of men’s unique needs, every product is carefully formulated by experts with years of experience in the field. Thanks to the positive response from our customers, Cave Men’s Grooming continues to grow rapidly, with our products now reaching men across every island in Indonesia.

Office address

Blok M5, No.12, Jl. Horizon Broadway, Sampora, Cisauk, Tangerang Regency, Banten 15345

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