Job description for KOL & Affiliate Specialist at Poptoe
Job Description
Influencer / KOL Marketing (Intern)
- Helping on develop and execute influencer marketing strategy focused on driving brand awareness, trust, and sales.
- Helping on source and onboard KOLs (especially parenting, kids fashion, and lifestyle niches across Instagram, TikTok, YouTube, etc.)
- Negotiate partnerships and manage end-to-end influencer campaigns (briefs, timelines, deliverables)
- Monitor content performance
- Build long-term relationships with creators
- manage reporting and payouts,
- Work closely with content, creative, and paid media teams to align messaging and boost cross-channel performance
Who you are?
- On University / Fresh Graduate are welcome, (Preferable from marketing or communication major)
- Deep understanding of social media platforms and influencer culture, especially among millennial / Gen Z
