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KOL/Affiliate Specialist

Company prefers not to disclose
Full-Time · On-site
Minimum Bachelor’s Degree
1 - 3 years of experience
This job was closed

Job Requirements

On-site
1 - 3 years of experience
Minimum Bachelor’s Degree

Skills

Marketing Communications

Affiliate Marketing

Digital Marketing

Social Media

Google Analytics

Content Marketing

Content Strategy

Job Benefits

Team-building events

Career Path

Annual Leave

Employee Award

Training/Certification

THR

Near Public Transport

This job post is managed by

OS
Office Severli

Job description for KOL/Affiliate Specialist at Severli.co

Job Description

  • Mengidentifikasi, merekrut, dan membangun hubungan jangka panjang dengan affiliate partners (TikTok creators, Shopee affiliates, fashion influencers, dan komunitas niche lifestyle & footwear).
  • Mengelola performa affiliate secara end-to-end, termasuk tracking conversion, GMV contribution, dan ROI, serta memberikan feedback berbasis data untuk meningkatkan sales.
  • Menyusun dan mengoptimalkan strategi campaign affiliate (launching produk baru, promo campaign, seasonal push), termasuk skema komisi, insentif, dan activation plan.
  • Membuat content brief yang clear dan conversion-driven, serta berkolaborasi dengan tim konten untuk memastikan output (video, script, hook, CTA) sesuai dengan positioning brand Severli.
  • Menganalisis tren konten (terutama TikTok & short video) untuk menemukan format yang berpotensi viral dan scalable untuk meningkatkan penjualan.
  • Mengelola pipeline affiliate (onboarding, activation, retention) agar konsisten menghasilkan konten dan kontribusi penjualan.

Requirements

  • Pengalaman minimal 1–2 tahun sebagai Affiliate Specialist / KOL Specialist / Performance Marketing (preferably di industri fashion, retail, atau FMCG).
  • Familiar dengan ekosistem affiliate platform seperti TikTok Shop dan Shopee, termasuk dashboard, campaign setup, dan performance tracking.
  • Memiliki kemampuan komunikasi dan negosiasi yang kuat untuk dealing dengan creators dari berbagai level (nano hingga macro).
  • Memiliki sense yang tajam terhadap tren konten viral, terutama yang relevan dengan fashion, styling, dan daily wear.
  • Terbiasa bekerja dengan target penjualan (GMV / revenue driven) dan mampu mengambil keputusan berbasis data.
  • Proaktif, cepat belajar, dan memiliki rasa ingin tahu tinggi terhadap produk (khususnya sepatu/fashion) serta perkembangan digital marketing.
About the company
Severli.co
11 - 50 employees

Severli is a fashion & lifestyle brand built for those who love clean designs, thoughtful details, and everyday pieces that actually feel good to wear. We believe fashion should be effortless, relevant, and a reflection of who you are.

At Severli, creativity meets execution. We work in a fast-moving, collaborative environment where ideas are welcome, experiments are encouraged, and growth happens through real hands-on experience. From design to content, branding, and operations, everyone gets the space to contribute and make an impact.

We value curiosity, initiative, and authenticity. Whether you’re just starting your career or looking to grow in the creative industry, Severli is a place where you can learn, explore, and build something meaningful together.

If you’re passionate about fashion, aesthetics, and creating work you’re proud of welcome to Severli.

Office address

Ruko green mansion, Daan Mogot Rd Blok C No 7, Kedaung Kali Angke, Cengkareng, West Jakarta City, Jakarta 11710

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KOL/Affiliate Specialist