Job description for Key Account Lead MT at Baskit
About the Company:
Baskit is the go-to-market platform for emerging brands and distribution channels across FMCG and Beauty/Personal Care. We dominate every distribution channel and bring together distribution support, tech, and credit for our customers.
We are hiring: Key Account Lead MT
The Key Account Lead will be responsible for leading and developing the company's Modern Trade (MT) business by managing strategic key accounts, driving revenue growth, and building long-term partnerships with national and local modern trade retailers.
This role will oversee the end-to-end performance of assigned MT accounts, including sales growth, profitability, trade execution, and account development. In addition to managing strategic customer relationships, the Key Account Lead will lead the KAM team, identify new business opportunities, and drive the acquisition and onboarding of new MT accounts.
The ideal candidate combines strong commercial acumen, strategic account management, negotiation skills, and proven leadership experience in the Modern Trade channel.
Responsibilities:
- Lead and develop strategic relationships with National and Local Modern Trade accounts, including Alfamart, Indomaret, and Circle K.
- Drive account growth by managing sales targets, revenue, margins, budgets, and overall P&L performance.
- Develop and execute annual business plans, joint business plans, trade marketing programs, and promotional activities.
- Identify, acquire, and onboard new Modern Trade accounts to expand business opportunities.
- Lead commercial negotiations with buyers, purchasing, and procurement teams, including trading terms and commercial agreements.
- Monitor account performance, product distribution, and trade execution to ensure business targets are achieved.
- Lead and develop the KAM team while coordinating with internal stakeholders to ensure effective account management.
- Conduct regular market and customer visits to strengthen relationships and identify growth opportunities.
Requirements:
- Bachelor's degree in Business, Marketing, Management, or a related field.
- Minimum 7 years of experience in Modern Trade, Key Account Management, or Business Development.
- Proven experience managing National and Local Modern Trade accounts, particularly Alfamart, Indomaret, or similar retailers.
- Strong understanding of trading terms, retail operations, sales strategy, and P&L management.
- Proven track record in achieving sales targets, developing accounts, and acquiring new business.
- Experienced in negotiating with buyers, purchasing, and procurement teams.
- Previous experience leading a KAM team is preferred.
- Strong leadership, communication, negotiation, analytical, and problem-solving skills.
