Job description for Influencer / Content Creator at PT TIANCH GLOBAL INDONESIA
Content Creator – TikTok GO | Experienced Hire
We are looking for an experienced and creative Content Creator with a strong background in TikTok content creation, video editing, and TikTok performance analysis. The ideal candidate has a minimum of 3 years of relevant experience and understands how to create engaging content for TikTok GO / Local Life, particularly content related to local merchants, places, products, and experiences.
Requirements:
- Minimum 5 years of relevant experience as a Content Creator, TikTok Creator, Social Media Specialist, Influencer, or similar role.
- Strong experience creating short-form TikTok content, especially for local businesses, merchants, restaurants, lifestyle, or places.
- Good understanding of TikTok GO / Local Life content and how content can drive attention, engagement, visits, and transactions.
- Able to analyze TikTok content performance, including views, engagement, retention, traffic, and other relevant metrics.
- Able to identify trends and develop content ideas based on TikTok trends and audience behavior.
- Proficient in video editing, preferably using CapCut, Adobe Premiere Pro, or similar tools.
- Able to create content that meets TikTok content standards, including relevant visuals, clear presentation, originality, and appropriate merchant/POI tagging.
- Understands the importance of creating content that is genuinely related to the featured merchant, product, or location.
- Confident in front of the camera and able to participate in video shoots when required
Responsibilities:
- Create engaging and high-quality TikTok GO / Local Life content featuring merchants, products, restaurants, and local places.
- Produce short-form videos from concept development, shooting, and editing to final publication.
- Ensure content accurately represents the featured merchant, product, and POI/location.
- Analyze TikTok performance and provide insights to improve content quality, engagement, and traffic.
- Monitor TikTok trends and adapt them into relevant content ideas for merchants and local businesses.
- Edit videos and ensure strong visual presentation, storytelling, and audience engagement
- Continuously evaluate content performance and improve future content based on data and audience response.
Benefits:
Career growth and development opportunities.
Dynamic, creative, and supportive work environment.
Opportunity to work with TikTok GO / Local Life campaigns, merchants, and brands.
Opportunity to develop expertise in TikTok content strategy, analytics, and video production.
