Head Of Brand Relation & Curation

TRADEMARK MARKET

Rp4,000,000 - 6,000,000/Month

Marketing Marketing Manager

Freelance · Hybrid

Minimum Bachelor’s Degree

3 - 5 years of experience

This job was closed

Job Requirements

Hybrid

3 - 5 years of experience

Minimum Bachelor’s Degree

25-40 years old

Skills

Marketing Communications

Brand Management

B2B Marketing

Market Research

Sales Strategy

Sales and Marketing

Client Acquisition

Marketing Strategy

This job post is managed by

Trademark Market

Job description for Head Of Brand Relation & Curation at TRADEMARK MARKET

Tanggung Jawab Utama :

1. Strategi dan Pengembangan Brand Relation

- Merancang strategi akuisisi dan retensi tenant

- Mengidentifikasi peluang kolaborasi brand untuk memperkuat positioning Trademark Market

2. Manajemen Tenant & Sponsor

- Menjadi penghubung utama antara tenant dengan internal tim Trademark Market dan Sponsor

- Memastikan komunikasi berjalan lancar terkait kebutuhan booth, campaign hingga aktivasi promosi

- Mengelola pipeline calon tenant dari prospek hingga deal closing

3. Negosiasi dan Kerjasama

- Melakukan presentasi, negosiasi dan finalisasi kontrak dengan tenant, maupun strategic partner

- Memastikan setiap kerja sama memenuhi standar value dan visi Trademark Market

4. Event & Aktivasi Brand

- Berkolaborasi dengan tim Marketing untuk menciptakan aktivasi brand yang relevan dan engaging

- Mengawasi pelaksanaan deliverables tenant terhadap sponsor (branding, booth, content, dll)

5. Relationship Building

- Menjaga hubungan jangka panjang dengan brand partner, sponsor, tenant, serta asosiasi industri

6. Monitoring dan Reporting

- Memantau performa tenant selama acara

- Membuat laporan evaluasi hasil kerjasama (ROI, exposure)

- Memberikan insight untuk perbaikan dan inovasi event berikutnya

7. Key Performance Indicators (KPI)

- Jumlah tenant yang berhasil diakuisisi

- Tingkat retensi dari event ke event

- Tingkat kepuasan tenant/sponsor (feedback)

- Kontribusi terhadap revenue akuisisi tenant dan brand value Trademark Market

TRADEMARK MARKET

11 - 50 employees

The TRADEMARK MARKET is an annual celebration of fashion, business, and creative endeavour for everyone to enjoy. Started in 2011, TRADEMARK MARKET has always been a huge success in exhibiting local products that emerge from Bandung each year. Our event has become popular among Bandung folks as a massive one-stop shop to grab the latest collection of their favorite brands. Every year, TRADEMARK MARKET continues to be a thriving festival. It energizes locals and newcomers with more than 100 participating brands. 73.000 visitors in total is a proof our favorable outcome in our last experience in 2015. As a result, local products can be spotted in street fashion among youngsters nowadays. We have been creating this event for 5 years yet we always maintain our persistence in improving our quality and service to be more innovative. In 5 years, we have unfailingly altered Bandung to be the local fashion industry icon nationwide.

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