Job description for Fashion Art Director Assistant at PT Aditya Mandiri Sejahtera
Job Description
- Plan and develop fashion campaigns from concept to completion, including creative concepts, visual direction, production, and final output.
- Develop the overall theme, mood, styling, color palette, and visual direction in line with the brand identity.
- Source, select, and coordinate models, talents, photographers, videographers, stylists, makeup artists, and other creative teams according to campaign requirements.
- Plan and direct photoshoots and video productions, including poses, wardrobe, location, setting, lighting, and overall visual execution.
- Provide creative direction throughout the production process to ensure the final results are aligned with the established concept and brand standards.
- Collaborate closely with Marketing, A&P, Merchandising, and Brand teams to develop campaign concepts and promotional materials.
- Develop creative and visual concepts for various platforms, including product campaigns, catalogues, social media content, promotional materials, and brand activations.
- Review and provide creative feedback on photography, video, artwork, and other visual materials before publication.
- Stay updated on fashion trends, consumer trends, visual trends, and creative industry developments to generate fresh and relevant campaign concepts.
- Ensure consistency in brand image, visual identity, and storytelling across all campaigns and communication materials.
- Manage campaign timelines and ensure all creative and production processes are completed according to deadlines and project objectives.
- Build and maintain relationships with model agencies, talents, photographers, stylists, makeup artists, production houses, and other creative professionals.
- Evaluate campaign results and provide creative recommendations for future campaign development.
Qualifications
- Female, with a professional appearance and a strong interest in fashion and the creative industry.
- Minimum Bachelor's degree (S1) in Fashion Design, Visual Communication Design, Art, Creative, Marketing, or a related field.
- Proven professional experience in Fashion, Art Direction, Creative Direction, Fashion Styling, or a related field.
- Experience in the fashion retail industry is a strong advantage.
- Strong skills in concept development, visual direction, styling, and campaign planning.
- Good understanding of photoshoot and video production processes, from preparation to final output.
- Strong fashion sense, aesthetic awareness, visual composition, and storytelling skills.
- Excellent communication and coordination skills, with the ability to work effectively with both internal and external teams.
- Creative, proactive, detail-oriented, and able to work effectively under tight deadlines.
- Strong problem-solving and decision-making skills, particularly during the creative and production process.
- Portfolio showcasing previous fashion campaigns, photoshoots, styling projects, or other creative work is required.
- Passionate about fashion and able to keep up with fashion, lifestyle, branding, and consumer trends.
