Job description for Ecommerce Specialist at Happyfit Indonesia
Responsibilities:
- Managing and optimizing e-commerce platforms and digital marketing channels
- Driving sales and achieving e-commerce growth
- Plan, analyze, & provide campaign strategy recommendations and offers resourceful problem-solving, both internally and externally.
- Significantly contribute to the development of our expertise and support our ambitious growth targets
- Perform project management role in collaboration with all related parties (internal and external) to deliver excellent services in all day-to-day campaign strategy
- Process control and follow-up in the live streaming, develop brand awareness and help them to increase their performance on marketplaces through Live streaming activity
Qualifications:
- Bachelor’s Degree in Marketing, Business, Communication, or a related field — or equivalent practical experience.
- Strong proficiency in English communication (both written and verbal).
- Solid understanding of the e-commerce ecosystem, including marketing strategy, product development, consumer insights, competitive landscape, and emerging industry trends.
- Hands-on experience in managing and optimizing campaigns on TikTok Shop or similar e-commerce platforms is a strong advantage.
- Familiar with multi-platform e-commerce operations (e.g., Shopee, Tokopedia, Lazada, Blibli, etc.) and capable of applying various digital sales strategies to drive conversion and online growth.
- Demonstrated analytical ability in monitoring campaign performance, interpreting data, and identifying improvement opportunities.
- Excellent communication, presentation, and problem-solving skills, with a strong customer- and result-oriented mindset.
- Able to work both independently and collaboratively within a cross-functional team.
