Job description for E-Commerce Specialist at VONA
Job Description:
- Develop sales and promotion strategies to increase traffic and conversion on the e-commerce platform, both on the company website and marketplaces (Shopee, Tokopedia, Lazada, TikTok Shop, etc.).
- Conduct sales data analysis, market trend analysis, and customer behavior analysis to formulate strategies for sales improvement.
- Manage the daily operations of the e-commerce platform, including overseeing product management, pricing, inventory, and product descriptions to ensure an attractive and informative presentation.
- Be responsible for SWOT analysis reports for various marketplaces and company objectives.
- Identify, research, analyze, and interpret brand presence on marketplaces/online channels.
- Be responsible for gathering market and competitor information.
- Coordinate with the marketing team to manage advertising and promotional campaigns, and ensure brand consistency across all digital channels.
- Manage relationships with external parties such as logistics partners, customer service, and Account Managers (RM) to ensure smooth e-commerce operations.
- Handle and resolve customer issues related to online transactions, including returns, refunds, and customer complaints.
- Create regular reports on sales performance, campaign effectiveness, and recommendations for improvement to achieve set targets.
- Ensure optimal stock availability and collaborate with the production team to streamline the goods delivery process.
- Willing to be placed in Gading Serpong.
Qualifications:
- Minimum Bachelor's degree (S1) in Management, Marketing, Business, or a related field.
- Minimum of 2 - 3 years of experience in e-commerce management, particularly in online sales supervision and strategy.
- In-depth understanding of e-commerce platforms and marketplaces (Shopee, Tokopedia, Lazada, TikTok Shop, etc.) as well as the algorithms used by each platform.
- Data analysis skills and experience with analytical tools such as Google Analytics, marketplace analytics, or other relevant tools.
- Good communication skills to coordinate with internal and external teams.
- Skills in negotiation and relationship management with third parties such as vendors, logistics providers, etc.
- Good multitasking and problem-solving abilities, especially in handling customer complaints and operational issues.
