Job description for E-Commerce Specialist Leader at BcBabycare
Key Responsibilities:
- Manage and optimize daily operations across Shopee, TikTok Shop, and other e-commerce platforms.
- Develop and execute strategies to achieve sales and GMV targets.
- Monitor store performance, traffic, conversion rate, orders, GMV, and other key e-commerce metrics.
- Plan and optimize platform campaigns, promotions, vouchers, pricing, and other sales activities.
- Analyze sales and campaign data and provide actionable recommendations.
- Coordinate with Marketing, Creative, Livestream, Ads, Customer Service, and other teams to improve overall store performance.
- Identify opportunities to increase sales, traffic, conversion, and customer retention.
- Monitor competitors, market trends, platform changes, and category performance.
- Lead, supervise, and evaluate the e-commerce team to ensure targets and daily operations are properly executed.
- Prepare regular performance reports and provide analysis to management.
- Take ownership of e-commerce performance and continuously improve store results.
Requirements:
- Minimum 3–5 years of experience in e-commerce / marketplace operations.
- Previous experience in a Senior, Supervisor, Team Leader, or equivalent role is required.
- Proven experience managing or supervising an e-commerce team.
- Strong experience with Shopee and TikTok Shop.
- Strong understanding of marketplace operations, campaign management, promotions, traffic, conversion, and sales strategy.
- Strong analytical and problem-solving skills.
- Able to work with sales targets and performance data.
- Experience with FMCG, Beauty, Mom & Baby, Lifestyle, Consumer Products, or similar categories is highly preferred.
- Strong communication and leadership skills.
- Able to work in a fast-paced and target-oriented environment.
