Job description for Digital Marketing Specialist at PropNex Indonesia
Responsibilities:
1. SEO & SEM Strategy: Develop and implement on-page, off-page, and technical SEO strategies to improve website rankings in search engines. Conduct keyword research.
2. Traffic Analysis: Monitor and analyze website traffic using Google Analytics, Google Search Console, and other SEO tools to provide strategic recommendations.
3. Content Collaboration: Work closely with the creative team to brainstorm and develop engaging content concepts, content pillars, and social media reports.
4. Video & Creative Editing: Edit and produce engaging video content for digital platforms, including social media and promotional materials, using tools such as Adobe Premiere Pro, CapCut, Canva, and Adobe Photoshop.
5. Ads Management: Manage advertisements for search engines and social media platforms.
Requirements:
1. Minimum of 1 year of experience with a strong background in digital marketing.
2. Bachelor's degree in Marketing, Business Management, or a related field.
3. Up-to-date knowledge of the latest SEO and market trends.
4. Proficiency in digital marketing tools and platforms such as Google Adwords, Meta, TikTok Ads, Google Analytics & Data Studio/Looker
5. Proficiency in SEO / SEM tools such as Ahref, Semrush, Similarweb
6. Strong interpersonal and communication skills.
7. Ability to work effectively in a team and collaborate within a creative environment.
