Job description for Digital Marketing Manager | MAPCLUB at Gtech Group
Develop and implement digital brand strategies aligned with overall business objectives.
Plan and execute media strategies across paid, owned, and earned channels.
Ensure consistent brand identity and messaging across all digital platforms.
Manage and optimize media planning, placement, and budget allocation.
Analyze brand and campaign performance using data and market insights.
Collaborate with internal teams (creative, content, performance) and external partners.
Identify market trends and opportunities to strengthen brand positioning
