Digital Marketing Executive

At Kodecoon, we take pride in providing top-notch technology education courses to equip every child with programming knowledge and empower them to create change. If you’re keen to be part of a dynamic team in a fast-growing start-up, join our Marketing team to be hands-on from day one and work closely with our founding team. This role will expose you to daily operations of managing an ed-tech start-up and facilitate smooth delivery of our coding programs to students in local and international schools.

Responsibilities & Duties

● Support marketing campaigns planning and execution

● Research industry-related topics and prepare well-drafted drafts or copy for social media posts, promotional emails and other marketing collaterals

● Design or assist in the creation of written, video, and image content for marketing channels to advertise our company and products

● Manage social media channels including Instagram, Facebook, Tik Tok and assist in replying to any customer inquiries

● Ensure the collaterals created are consistent with the branding guidelines

● Design customer success initiatives, or community events like fireside chats for customer engagement through Whatsapp channel

● Plan lead generation events with key partners

● Measure and report the results of marketing campaigns, social media ads and initiatives

● Assists in any other ad-hoc data entry or administrative tasks as requested by the management

● Design and lead team in offline marketing efforts (such as banners, pillar ads) and exhibitions

Skills & Qualifications

● Strong communication and problem solving skills

● Have business acumen to generate traffic and leads for new business opportunities

● A strong eye for detail and aesthetics according to our brand identity

● Knows how to use Photoshop or Illustrator or photo editing software is a plus, but not compulsory

● Knows basic video editing

● Fluent in spoken and written English

● Driven, fast learner, proactive and ability to work in a fast-paced environment

● Organized, detail-oriented and ability to manage different projects at once

● Get things done attitude