Job description for Digital Ads Manager at Majestix Pool Table
* Riset & Strategi: Riset audiens, keyword, kompetitor.
* Setup Campaign: Bikin campaign di Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads. Termasuk setting target, budget, bidding, placement.
* Buat & Arahkan Creative: Brief copywriter & designer buat bikin copy, gambar, video iklan yang konversi. Kadang dia yang nulis langsung.
* Optimasi Harian: Lihat metrik CTR, CPC, CPA, ROAS, conversion rate. Matikan iklan yang jelek, naikin budget yang bagus, A/B testing copy & creative.
* Tracking & Analisis: Pasang pixel, GA4, UTM. Bikin laporan mingguan/bulanan pake Data Studio, Excel, atau dashboard.
* Budget Management: Atur alokasi budget biar efisien dan capai target ROI.
* Koordinasi: Kerja bareng tim sales, e-commerce, content, biar iklan selaras sama promo & stok produk.
