Job description for Creative Director (Lead) at PT Nova Metatech Digital
Job Summary
The Creative Lead is responsible for leading and directing all creative production activities at SHOW, from receiving briefs through to content that is ready for publication. This role oversees the creative team, including AI Video Editors, Videographers & Editors, Scriptwriters, and Graphic Designers. The Creative Lead safeguards output quality, timeline accuracy, budget efficiency, and consistency of the company’s branding. The role also defines creative workflows and tools, builds the team, and acts as the link between the creative team, management, and external parties.
Key Responsibilities
Production & Quality Control
- Review incoming briefs and translate them into clear working directions for the creative team.
- Prepare project requirement breakdown documents (scope, deliverables, resources, and timeline).
- Conduct quality control on all outputs (video, scripts, and graphic design) before publication, and manage the revision process.
- Provide hands-on support for creative production, including concept direction, problem solving, and creative decision-making.
- Monitor production progress to ensure it meets timelines and quality standards.
Strategy, Workflow & Branding
- Define the workflow, tools, prototypes, and branding direction of the company on the creative side.
- Maintain consistency of visual identity and communication style across all content, including design assets.
- Keep up with content trends and creative technologies, including AI generative tools, and apply them where relevant.
Team Leadership
- Lead regular creative team meetings.
- Submit manpower requests for the creative team.
- Act as the hiring user in the recruitment of prospective team members.
- Coach team members and evaluate their performance regularly.
Coordination & Budget
- Attend external meetings that require creative input.
- Coordinate with other departments so that content needs align with company targets.
- Manage and control the creative production budget.
- Prepare performance and progress reports of the creative team for the General Manager.
Qualifications
- Bachelor’s degree in Visual Communication Design, Film/Broadcasting, Multimedia, Communications, or a related field.
- Minimum 4-5 years of experience in creative or content production, including at least 1-2 years leading a team.
- Strong command of the video content production process: pre-production, production, and post-production.
- Solid understanding of scriptwriting and storytelling.
- Good understanding of visual design principles, branding, and layout, enough to review and give direction on graphic design work.
- Familiarity with editing and design tools, and with AI generative tools for video and images.
- Able to prepare project breakdowns, timelines, and production budgets.
- Leadership, communication, and the ability to give constructive feedback.
- Able to manage priorities and work under tight deadlines.
- Detail-oriented in quality control, with strong creative decision-making.
- Fluent in English, especially written English.
- Experience in the crypto or film industry.
