Job description for Content Executive Freelance at Gem Arae
Work Arrangement: Hybrid (remote work + 1 mandatory WFO day per week)
Preferred Location: Jabodetabek
About Gemarae
Gemarae is a jewelry brand specializing in natural gemstones and sterling silver jewelry. We're looking for a creative and detail-oriented Freelance Content Executive who loves creating aesthetic, engaging, and trend-driven content for social media.
Job Responsibilities
• Develop monthly content plans and calendars based on the direction provided by the Social Media Strategist.
• Create engaging and visually appealing content for Instagram, TikTok, and other social media platforms.
• Produce, shoot, and edit short-form videos (Reels/TikTok), product photos, and other creative content.
• Research current trends, creative references, and competitor content to generate fresh ideas.
• Write simple, engaging captions and content hooks that align with Gemarae's brand voice.
• Revise and improve content based on feedback from the marketing team.
• Collaborate with the Social Media Strategist and Brand Manager to ensure content is delivered on schedule.
Requirements
• Experience in content creation, video editing, or a related creative role.
• Creative, proactive, and up-to-date with Instagram and TikTok trends.
• Able to shoot and edit content independently.
• Familiar with CapCut, Canva, or other editing tools.
• Good visual taste, attention to detail, and storytelling skills.
• Able to manage monthly content deadlines and work independently.
• Interest in jewelry, fashion, beauty, or lifestyle brands is a plus.
• Portfolio or samples of previous content are required.
Note: This position focuses on content planning and production, not overall social media strategy, account management, or paid advertising.
