Job description for Content Creator at PT OMNIGATE RETAIL INDONESIA
Content Creator – Full-Time
Scope of Work
- Conduct research on content trends, social media trends, audience behavior, and competitor activities.
- Develop an end-to-end content calendar, including content pillars, content ideas, scripts, captions, and other supporting materials.
- Develop and execute Blink Collective content activations during non-event periods.
- Edit photos and other visual content for social media and promotional purposes.
- Act as on-camera talent for Blink Collective content when required.
- Develop content for paid promotional media to support IHLS marketing activities, particularly for Blink Collective.
- Manage Blink Collective’s social media platforms, including Instagram, TikTok, and Threads.
- Monitor and analyze content performance and provide insights and recommendations for future content development.
- Handle event documentation, including photo and video coverage.
- Create real-time content during events, such as Instagram Stories, short-form videos, and other live social media updates.
- Capture and document key moments during events, including crowd engagement, tenants, activities, and customer experiences.
- Coordinate with brand partners regarding social media activation requirements.
- Develop and manage Point-of-Sale Materials (POSM) and other supporting promotional materials.
Requirements
- Female candidate preferred.
- Minimum Diploma (D3) in Communication, Broadcasting, or a related field.
- Minimum 6 months of experience in Content Creation, Social Media, Digital Marketing, or a related role.
- Proficient in managing Instagram, TikTok, and Threads.
- Strong skills in content planning, copywriting, video editing, and photo editing.
- Up-to-date with the latest social media trends, platform developments, and content analytics.
- Proficient in CapCut, Canva, Adobe Premiere Pro, Adobe Photoshop, or equivalent creative tools.
- Creative, visually driven, and confident in front of the camera.
- Strong communication, coordination, and storytelling skills.
- Able to work independently as well as collaboratively with internal teams and external partners.
- Willing to work on-site during events and adapt to flexible event schedules.
