Job description for Content Creator at Lee Vierra
Qualifications :
- Female with minimum 1-3 years of experience in content creation, digital talent, fashion, or beauty industries (Non-Hijab)
- Bachelor's degree (S1) in any major or field of study (Communication, Marketing, or related fields are a plus)
- Strong understanding of social media content trends (Instagram Reels, TikTok, etc.) and the latest fitness & lifestyle trends to generate relevant and viral ideas
- Basic skills in editing, photography, and videography (CapCut, etc.)
Responsibilities :
- Serve as the main talent and face of the brand in digital content creation, particularly for sportswear/activewear products
- Create engaging and authentic content for digital platforms such as Instagram, TikTok, and campaign ads, both in studio and on location, both for LeeVierra Active and LeeVierra Kids
- Develop creative concepts and ideas for video and photo content showcasing activewear and kidswear products
- Analyze content performance (views, engagement, conversions) and provide insights to improve results
