Job description for Business Development - Event Activation at Ubiklan
Ubiklan is a technology-driven out-of-home (OOH) advertising company that helps brands run measurable, scalable offline campaigns, from moving media and public transportation to human billboard activation and static media.
You will be the bridge between our clients and our internal teams. You will find and win new partners/vendors, understand their event and activation needs, and work with the sales, creative, and operations teams to turn those ideas into campaigns that run smoothly on the ground.
Responsibilities
- Identify and approach the right contact person at each targeted brand, agency, government body, etc.
- Build and maintain long-term relationships with new and existing partners.
- Research new markets, trends, and client needs to shape future event and activation offerings.
- Understand client objectives and translate them into creative, executable activation concepts.
- Lead pitching, proposal development, and tender processes, including preparing quotes and proposals for partners.
- Calculate the return on investment (ROI) of event and activation campaigns to support proposals and post-event reporting.
- Develop a growth strategy that balances financial gain with customer satisfaction.
- Prepare partnership and legal contracts that comply with applicable laws and regulations.
- Coordinate with creative, technical, sales and operations teams so that commitments to clients are realistic and delivered well.
- Offer integrated solutions that combine events and activations with Ubiklan's OOH services.
Qualifications
- Bachelor's degree, preferably in Marketing, Communications, Public Relations, or a related field.
- 3–5 years of experience in sales, account management, or business development, preferably in events, advertising, or a creative agency.
- Expertise in finding, acquiring, and following up with partners, with strong networking skills.
- Strong communication, interpersonal, and presentation skills.
- Strong negotiation and client management skills.
- A good network among stakeholders at government institutions, brands, and agencies.
- Understanding of event execution and production workflows.
- Up to date with the latest advertising industry developments and event and activation trends.
- Able to calculate ROI and prepare quotes and contracts.
