Job description for Branding and Content Marketing Manager at Spa Central Batam
Key Responsibilities
1. Develop and maintain a consistent brand identity and communication style across all SPA CENTRAL platforms.
2. Plan, create, and manage engaging content for social media, digital platforms, marketing campaigns, and other communication channels.
3. Monitor content performance, audience engagement, and digital trends to continuously improve content strategies.
4. Identify opportunities to strengthen brand awareness and attract new customers.
5. Stay updated with industry trends, social media trends, and competitor activities.
6. Ensure all branding and marketing materials are consistent, relevant, and aligned with SPA CENTRAL's overall business direction.
✨ What we’re looking for:
1. Minimum Bachelor's degree in Marketing, Communications, Branding, Public Relations, Design, or a related field.
2. Minimum 2–4 years of relevant experience in branding, content creation, digital marketing, or social media management.
3. Strong understanding of branding, storytelling, content strategy, and digital marketing.
4. Experience in content planning, campaign development, and brand management.
5. Familiarity with content creation and design tools is preferred.
6. Strong organizational skills and the ability to manage multiple projects and deadlines.
