Job description for Brand Strategist at PT. Lifetime Design
Job Descriptions:
- Develop brand management and marketing communication tactics to build brand value proposition, feature launch campaigns, and user acquisition, including setting objectives, rollout plan and budget
- Growth company’s brand building by creating the brand awareness, implementing marketing strategy and activations through offline and online presence
- Owning the brand-building processes from optimizing brand strategy to managing the brand communication activities
- Do the market research and keep update with the latest marketing trends, both for our own products and competitor’s activities, and initiate to pursuit growth opportunities
- Work with the marketing and sales teams to create the framework for the entire commercial execution plan including STP, 360 media strategy, perfect shop with a clear sight to execution ATL and BTL across channels
- Creating tools to measure campaign effectiveness
Requirements:
- Bachelor Degree from a related Major (Marketing, Business, Communication, Management, Industry, etc.)
- Minimum 3 years of experience in handling brand; preferable from E-commerce, Marketing Agency
- Strong English Communication
- Proven ability to negotiate, persuade and influence related 3rd parties
- Understands digital channels & retail operations
- Strong analytical skills and problem-solving skills.
- Proven Experience in making brand impact, and doing extra miles
Salary is negotiable
