Job description for Brand Partnership at TalentGo
✨ Recruitment for Brand Partnership Executive from Grouu ✨
This role is responsible for driving brand awareness and engagement for Grouu, an FMCG brand for babies and kids. Key activities include building community strategies, executing online and offline activations, forging partnerships with institutions and brands, and managing KOL collaborations to strengthen brand presence and trust.
💼 Responsibilities
• Create strategy to build Grouu community that impacted to build engagement, awareness and trust
• Execute online & offline community activations
• Build partnerships with schools, communities, and brands
• Engage with customers to strengthen brand presence
• Develop KOL Communication strategy to increase awareness
• Identify and manage KOLs aligned with Grouu’s target market
• Create KOL briefs and manage campaign timelines
• Monitor and evaluate KOL performance and trends
✅ Qualifications
• 1-2 years experience in KOL, community, or partnerships
• Strong communication & coordination skills
• Familiar with social media trends (IG, TikTok)
• Proactive, organized, and data-driven
• Passion for building brands and communities in the mom & kids space
